BRAND VIMAL – THE ONWARD JOURNEY

Vimal, an iconic brand for the past few decades, is known as much for its product quality as for its innovative advertising. At its core, the brand Vimal stood for ‘fashion for the young trendsetter’. In keeping with today’s youth and their expectations, the new brand Only Vimal will be tuned to their needs and aspirations. It seeks to fulfil their requirements of fashion, styling and grooming in a relevant and modern way. The new Only Vimal is perceived to be

• Trendy
• Young and contemporary
• Charged and energetic